NCNCF Nonprofit Center

Cultivating Support, Growth & Community Awareness
For Nonprofit Organizations

Nonprofit Podcast Roundup: Optimizing Online Interactions

April 11, 2014 at 10:30 am

By Oliver Clark, NCNCF Marketing Specialist According to edison Research’s Podcast Consumer 2012 report, 29% of Americans have listened to an audio podcast. Are you one of them? Podcasts not only offer entertainment in a variety of categories, but also numerous resources for nonprofit organizations to utilize in pursuit of their objectives. This article aims to save nonprofit professionals time by highlighting three hand picked podcast episodes which will better yourself and your organization in no time at all. This week’s selection addresses best website practices, your organization’s online presence, gaining attention in the media, trends in social media apps, and much more. If you are not familiar with podcasts, here is a quick explanation.   What is a Podcast?   Podcasts are similar to radio programs, with hosts discussing anything from music to politics to science. They are usually episodic in nature and downloadable to your computer or virtually any portable device. One of the most popular methods of...Read More >

11. National Council of Nonprofits Blog

October 31, 2013 at 4:06 pm

  With the many promotional items that are thrown at you through email, phone and on social media we decided to share with you a countdown of the best eleven nonprofit blogs. These blogs will help you increase search engine optimization (SEO), shape the way you think about your mission altogether and can be a great way for you to learn best practices of nonprofit management. We will start from number eleven than count down. This week we will be covering the National Council of Nonprofits blog. This is a great resource to everyone because it provides news, resources, and nonprofit advocacy tips.  Technology is constantly changing, and it is important that nonprofits stay updated with the latest applications and software that is being invented. The National Council of Nonprofits is a trusted resource and advocate for America’s charitable nonprofits.  The National Council of Nonprofits helps nonprofits achieve greater collective impact in local communities across the country.  It is a...Read More >

Nonprofit Center Announces Interim Executive Director

September 18, 2013 at 5:31 pm

  Gainesville, FL – With the departure of Chris Johnson, the Nonprofit Center of North Central Florida announces their selection of Kari Brill as its interim executive director. “We are pleased to announce this appointment” reported Bryan McDonald, the Nonprofit Center’s board chair. “The board unanimously voted Ms. Brill into the position. It is a seamless leadership transition, especially since she is a co-founder of the Nonprofit Center and has been working tirelessly over the past three years to grow the organization.” Ms. Brill, formerly the director of business and program development and co-founder of the Nonprofit Center, focuses on implementing professional development programs for the organization’s members. She also closely assists nonprofit organizations with capacity building efforts. “I am honored the board believes in me and my ability to effectively run the Nonprofit Center. I look forward to leading the Nonprofit Center and our nonprofit organization members in new and innovative ways. I am dedicated and will continue to...Read More >

Involvement with the Nonprofit Center: A Student’s Perspective

August 1, 2013 at 3:44 pm

By Shaneece Dixon Many of North Central Florida’s volunteers are students, including myself. So for a proper introduction, my name is Shaneece Dixon and I am a recent graduate from the University of Florida and currently the Marketing Intern for the Nonprofit Center.When I first heard about the Nonprofit Center, I was at last year’s annual UF football concessions meeting on behalf of  UF’s student chapter of the National Association of Black Journalists. Chris Johnson and Kari Brill introduced themselves as people who work with nonprofits that don’t necessarily have all the resources to fulfill their missions. Many of us were representing various nonprofit organizations in the area and used the money from concessions as a way to fund activities for our organizations. The next time I saw them was a few months later, when they served as guest speakers for my Working with Nonprofits in Community Settings class. Learning more about what NCNCF does for nonprofits in the community...Read More >

The Art of Digital Storytelling

July 11, 2013 at 4:52 pm

Without a doubt it’s the digital age of communication. Our daily interactions with people are occurring more frequently via digital mediums and less frequently with face to face/in person communication. Digital communication has added layers to what we say by including things like pictures, videos, and links. And the list of digital mediums in which to communicate is growing rapidly… mass email, social media, and mobile devices to name a few. We at the Nonprofit Center tend to emphasize adding this type of communication, or digital storytelling  into your nonprofit’s marketing mix. We believe it ‘s about bringing your targeted audience(s) to the heart of the issue–the human interest perspective. It’s about showing your audience why they should care about your mission. We found a wonderful article, by guest author Mercedes Bell, providing more detail about digital storytelling and how educators, business and creative professionals can use it more effectively to communicate to their audience(s). Click HERE to read more.

Social Media Marketing Tips

June 27, 2013 at 5:36 pm

By Shaneece Dixon Considering we are in the digital age, nonprofit organizations can make bigger impacts on donors than ever before. One example of the prominence of social media can be found among those in the millennial generation (those ages 18 to 33). It is this generation of individuals who are mavericks of the World Wide Web and social media. They are constantly sought after by businesses for their buying power—it’s important to grab their attention through social media. Not to say this isn’t trending among other age groups as well. But one thing our for-profit counterparts got right is the use of social media marketing. We’ve taken a look at various recommendations from social media whizzes regarding social media marketing and here are some of our favorites: 1. Make messaging the same: When you have more than one social media site, whether it it’s Facebook, Twitter, LinkedIn or etc., it’s easy to confuse people. According to Huffington Post blogger...Read More >

Communication is Key for the success of your nonprofit

June 20, 2013 at 7:20 pm

By Bernie Guerra / Kari Brill How have you communicated with your donors lately? It is always a good idea to periodically evaluate the ways you are spreading the word and whether or not your methods are still effective. Plus you need to stay up-to-date on new digital platforms to tell your nonprofit’s story. Some typical forms of communication include e-newsletters, websites, blogs, social media platforms, printed brochures, and direct mail. These methods can be targeted and cost effective; however planning and implementing each requires time, something that’s a rare commodity these days. One great way find out about new digital forms of communication is to ask those in the millennial generation what’s new and sign up for a nonprofit marketing newsletter or blog to gain insight on the new trends. Once you decide on the best communication platforms for your nonprofit, you need to formulate the marketing mix. When used at different frequencies, ask yourself which combination of media attracts the greatest response? To...Read More >

Does a nonprofit need a celebrity endorsement to gain more exposure?

June 13, 2013 at 6:50 pm

By Shaneece Dixon & Kari Brill  The short and easy answer is yes. Typically it is a win-win situation; the celebrity shows they care and the nonprofit generates additional awareness for the organization and becomes linked to the celebrity’s brand. However, a nonprofit (staff and board members) needs to fully consider if having a celebrity endorser will truly benefit their organization. In other words, do not just use this as a marketing tactic because you heard it can increase donations. It’s imperative the celebrity/nonprofit relationship makes sense to your key stakeholders. Here are some tips on how you can attract the right person to represent your organization! Do your research before making a decision:  This should be a given, but in order to protect the reputation of your organization, it’s best to do your research on the person you’re considering for a future endorsement. Was this person ever caught in a huge scandal? Other things to consider, according to Content to...Read More >

The Nonprofit Sector Today

June 5, 2013 at 3:34 pm

By David Ho Nonprofit organizations all across the nation are facing declining federal financial funding after the new legislations follow the Fiscal Cliff Crisis of late 2012 and early 2013. As many NPOs feel their collars tighten, many realize that to continue to achieve their organization’s mission, they must reevaluate and change the ways they use their scarce monetary resources in the face of a changing nonprofit sector. The Nonprofit Financial Fund, a financial institution dedicated to serving the nonprofit sector, has reported several notable shifts within the sector. According to their 2013 State of the Sector Survey, 39 percent of nonprofits are planning to change the primary ways they raise and spend their money. Even more shocking, 42 percent state that they will not have the financial resources to be successful and effective in the next three years. Being cognizant of the changing trends in the nonprofit sectors will be a critical part of many NPOs’ success. Nell Edgington...Read More >

PROGRAM TO SAVE NONPROFITS MONEY ON OFFICE SUPPLIES

May 30, 2013 at 5:59 pm

FOR IMMEDIATE RELEASE GAINESVILLE, FLA.— Imagine not having the ability to purchase all the office supplies needed to fully operate a business on a daily basis. Every office needs paper, pens, toner for printers, labels, envelopes, etc.; but when you’re working for a nonprofit, you are more than likely working with a limited office supply budget. Two local organizations have come up with a solution to this problem. The Nonprofit Center of North Central Florida is pleased to announce a new partnership with Gainesville based Mister Paper Business Products.  Mister Paper, the official distributor for the University of Florida, was established in 1977 and has been offering customers a large product offering at a substantial savings for many years.  Mister Paper will serve as the new office supplies distributor for NCNCF’s Cost Savings Program, a program providing nonprofits opportunities to significantly save money on expenses critical to operating their organizations. “This is precisely the sort of partnership NCNCF and Mister...Read More >

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